Do you buy wine according to the design of the bottle? Or do you base your decision on the eye-catching layout of the label? If you do not have a particular wine in mind, these factors may generally be the deciding factor when buying a specific brand of wine for the first time. According to a survey, 80% of wine buyers base their decision on the wine’s label design.
Whether you are a wine company, a distributor, or you are buying wine to drink at home, it is better to go a little further and read the label first before buying. It can serve your purpose for drinking, or if you are a wine retailer, knowing your products will help you deal with inquisitive customers. By knowing how to read and interpret details on a wine’s label, you can be assured that you are taking home the right wine. You will also be giving the correct information to customers when asked.
The following are some of the most important details that you can find on a wine’s label.
The Origin of the Wine
While we may not know the exact difference from other wines, some may have some bias for French wines. When looking for wines made from the old world or the new world, the ‘made in _____’ caption may not be predominantly printed. You may see the regional location where the wine was made. Knowing the popular wine-producing regions may help fulfill the perceived value we put on wines made from a particular region or country.
The “Vintage’ of the Wine
To wine ‘newbies,’ they may associate the year usually written next to the company name as the year when the company was established or when the wine was bottled. It actually stands for the year when the grapes were harvested. It is believed that there are good years and bad years that produced excellent grapes, which could result in excellent or poor wine. It may also be an interesting topic while drinking.
Fruit Variety and Other Ingredients
There are many varieties of grapes, and some may command the highest prices. It is believed that the grape variety can determine the quality of a wine. Although other ingredients may be added, they may not be printed to give the wine the ‘pure’ image. It is also essential to know the sulfide content of a wine. The high content of this element can cause some drinkers allergic reactions.
Alcohol Content
Is your goal for drinking is to be drunk quickly to forget your problems? Buying wine with high alcohol content can be the best option. But if you want to enjoy conversing with a buddy, going for lighter wines can serve your purpose.
Company Logo
Company LogoSome buy wines that are manufacture by more established companies. This piece of information is usually emblazoned on the label. If you are trying to impress your drinking buddy, this can be the most important aspect to look at.…